Whether you work in the nonprofit sector, real estate, e-commerce, public relations or any other field, you probably send out newsletters or offers to a large email list. And with good reason. According to a recently released survey by Adobe, the average worker spends more than five hours a day checking their email; no wonder email marketing campaigns are key to so many operating models. However, if you've noticed that your open rate is low and your unsubscribe rate is high, there may be four good reasons why. Read More

In order to be successful in sales, or in life, it is important that you are able to connect with others. Qualities like empathy, sympathy, vulnerability, transparency, etc., are all useful in drawing connections with others, specifically when they are genuine because they make you human. They show your prospect that you are in fact a real person and that you are there to make their lives easier in some way. Read More

Pinterest is a "catalog of ideas" used to inspire and encourage users to "go do that thing." Read More

One way to think about enhancing employee engagement is to identify and implement the new practices an organization should adopt to motivate and retain its employees; this is the normal approach promulgated by the experts in the field. Read More

Supply chain management is the handling of the entire production flow of a good or service — starting from the raw components all the way to delivering the final product to the consumer. Read More

When I was a child, my homesickness was a small stamp, linking Mum at the other end and me this.When I've grown up, I remained homesick, but it became a ticket by which I sailed to and from my bride at the other end.Then homesickness took the shape of a grave, Mum inside of it and me outside. Read More